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NACE Rev. 2 73.11: Advertising agencies

Becomes 73.11 in NACE Rev. 2.1. ISIC Rev. 4: 7310.

NACE Rev. 2 class 73.11 is "Advertising agencies". In NACE Rev. 2.1 the same activity is class 73.11, "Activities of advertising agencies".

Where the activity goes in NACE Rev. 2.1

NACE Rev. 2.1Label
73.11Activities of advertising agencies

What the class includes (Rev. 2)

This class includes the provision of a full range of advertising services (i.e., through in-house capabilities or subcontracting), including advice, creative services, production of advertising material, and buying. It includes: - creation and realisation of advertising campaigns: • creating and placing advertising in newspapers, periodicals, radio, television, the Internet and other media • creating and placing of outdoor advertising, e.g. billboards, panels, bulletins and frames, window dressing, showroom design, car and bus carding etc. • aerial advertising • distribution or delivery of advertising material or samples • creation of stands and other display structures and sites - conducting marketing campaigns and other advertising services aimed at attracting and retaining customers • promotion of products • point-of-sale marketing • direct mail advertising • marketing consulting

What it excludes

This class excludes: - publishing of advertising material, see 58.19 - production of commercial messages television and film, see 59.11 - production of commercial messages for radio, see 59.20 - market research, see 73.20 - advertising photography, see 74.20 - convention and trade show organisers, see 82.30 - mailing activities, see 82.19

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Convert a list of codes from NACE Rev. 2 to Rev. 2.1 in your browser, or search all codes.

Official classification texts from EU Vocabularies (Publications Office of the European Union, CC BY 4.0), read on 2026-10-05. Correspondence tables link classes that cover the same activities; one old class can be split across several new ones, so check the notes before you convert a dataset. Information only.